GUESS U.S.A reunited with Babylon LA for Skate-Infused Capsule Collection


GUESS U.S.A has reunited with Babylon LA  for a new capsule collection line of summer-ready pieces. This 21-piece capsule collection puts artistry at its forefront, enlisting fabrications designed by Amsterdam-based ceramic tile maker Gilles de Brock. Employing a psychedelic color wheel across a wider range, the collection consists of crewneck sweaters, button-ups, T-shirts, denim pants, shorts, and accessories, reimagining classic GUESS silhouettes with Babylon’s signature skater look.

GUESS and Babylon has together hosted a public event at LOT 5 at the GUESS Inc. HQ in Downtown Los Angeles on August 20th and 21st. The event had a skate park, carnival rides, food trucks & games, alongside live performances from Babyface Ray, BlueBucksClan, Kalan FRFR, Kenny Beats, Zelooperz, Donovan’s Sound Club, Pedro & Blondie Beach Records.

Additionally, the collaborators produced a campaign video in Hawaii directed by Yavez Anthonio & Charlie Owens, featuring a roster of skaters, including Dashawn Jordan, Nakel Smith, Kevin White, Ontrell Fisher, Vincent Gomez, Ish Cepeda, Noah Wilett, Deshawn Weaver, and Reggie Johnson.

Previous articleTarget Names Sarah Travis President of Roundel
Next articleEVISU Collaborated with Ev Bravado for Denim Collection