Kontoor is celebrating Pride Month to recognize the importance of LGBTQIA+ rights and recognize the impact LGBTQIA+ people have had on the communities worldwide. The company is committed to advancing a more inclusive workplace and community. Pride Month provides a moment in time to reaffirm our commitment to our LGBTQIA+ employees, friends, and community with a promise to continue to learn and grow together.
Throughout the month of June, the brand will be taking the time to recognize the importance of LGBTQIA+ rights and recognize the impact LGBTQIA+ people have had on the communities worldwide with a series of activities hosted by our Employee Resource Group, LIFE.
Additionally, the Lee brand will launch its “Lee is Love” campaign to celebrate the contributions the LGBTQIA+ population has made within our culture, complete with a donation to The Trevor Project, a non-profit that provides crisis support services to LGBTQIA+ youth. Besides, Wrangler will continue its support of ILGA World, a non-profit advocacy group focused on LGBTQ+ justice and equity, with a donation in coordination with a limited-release PRIDE apparel collection in EMEA. Later in June, Wrangler will tell the stories of a rancher and a country music artist who are part of the LGBTQIA+ community.