The Spanish company is contributing its technology and R&D expertise to the lab to support the ambitious Green Machine 2.0 project.
Jeanologia has joined the Open Lab initiative, a project led by the Hong Kong Research Institute of Textiles and Apparel (HKRITA) and the H&M Foundation. The initiative aims to create a dynamic hub for the entire textile value chain, driving innovations to tackle the challenges of climate change.
Located in Hong Kong’s Advanced Manufacturing Centre, this pioneering lab spans 1,800 square meters and is dedicated to the research and development of sustainable textile solutions. It will host over 80 projects focused on sustainability and serve as a meeting point for brands, manufacturers, and suppliers to develop scalable technologies that promote greater circularity and efficiency in the industry. The lab bridges the gap between research-phase innovations and their practical application in textile production.
Jeanologia, aligned with HKRITA’s values, is part of the Open Lab ecosystem, contributing its technology and R&D to advance the Green Machine project. As Enrique Silla, CEO and founder of Jeanologia, explains, “The creation of the Open Lab presents a unique opportunity to unite brands, manufacturers, and suppliers in a collaborative, innovation-driven environment. We are confident that, together with HKRITA and the H&M Foundation, we will make significant strides toward a more circular and efficient textile future.” In this cutting-edge space, Jeanologia has introduced some of its most advanced technological solutions aimed at reducing water, chemical, and energy use in the textile industry. Key innovations include the H2 Zero water recovery system, a closed-loop process that allows for the reuse of water without chemicals, while also minimizing energy consumption. The lab also features the eco-efficient Smart Box washing line, which significantly cuts water, energy, and chemical use during textile washing. Additionally, e-Flow technology uses nanobubbles to precisely apply chemicals to garments with minimal water and zero waste. Another highlight is the G2 technology, which uses atmospheric air to generate ozone that interacts with textile dyes to create authentic worn finishes on garments, all without emissions and with substantial savings in water and chemicals.
The new Open Lab, funded by the Innovation and Technology Commission of the Hong Kong government and housed at Hong Kong Polytechnic University, aims to become a global leader in applied research and industrial solutions. At the heart of the facility is the Pilot Plant, an industrial-scale recycling line designed for demonstrations and technology testing. It also features the Green Machine 2.0, which separates polyester fibers from PET-cotton blended textiles at scale, with the capacity to recycle up to one ton of material daily. The Open Lab is expected to be fully operational by the end of 2024, cementing its status as one of the world’s most advanced centers for sustainable textile technology R&D.
Globally recognized for its disruptive innovations, Jeanologia reaffirms its leadership in transforming the textile industry with its involvement in this ambitious project. The Spanish company emphasizes its collaborative approach to addressing the pressing sustainability challenges the sector faces. “We firmly believe that the future of fashion will be eco-efficient, and through partnerships like this one, we are building that future today,” says Enrique Silla, adding that “technological innovation is key to solving the industry’s most urgent challenges.”
Jeanologia: over 25 years transforming the textile industry
Since 1994, Jeanologia’s mission has been to create an ethical, sustainable, and eco-efficient textile industry. The company works closely with brands, retailers, and their suppliers on their transformative journey, offering disruptive technologies, innovative software, and a new operational model. Its revolutionary solutions, such as laser technology, G2 ozone, Dancing Box, e-flow, and H2Zero, have revolutionized the textile sector, offering unlimited design and finishing possibilities. These advances not only reduce costs but also save water, energy, and chemicals, ensuring zero pollution.
In 2024, Jeanologia celebrates the 25th anniversary of its pioneering laser technology, launched in 1999, which revolutionized denim finishing by replacing harmful practices and eliminating the use of harmful substances. With the same purpose, Jeanologia now faces the dual challenge of reducing the environmental impact of garment dyeing processes—one of the most polluting in the industry—through its revolutionary ColorBox technology and implementing its ATMOS ozone washing process as the reference technique for eco-efficient denim aging.
