Gap Inc. Launches New Customer Experience Center Just Ahead of Holiday Season


Gap Inc. celebrated the grand opening of its newest Customer Experience Center in Longview, Texas. The 850,000-square feet facility is outfitted with robotics systems and automation technology that transforms employees’ approach to work and gets products into the hands of loyal customers with speed and efficiency.

“Peak season is now, and we know with peak season comes increased demand, increased hiring, and increased opportunity to delight our customers,” said Kevin Kuntz, Head of Supply Chain at Gap Inc. “As we continue to deliver on our growth strategy, the launch of our Longview Customer Experience Center is another opportunity to further unlock the power of technology and automation, evolve the way we work, diversify our business, and deliver an exceptional experience for customers.”

As the holiday season quickly approaches, with the addition of its new Longview campus, Gap Inc.’s fulfillment center network will have the capacity to process an additional 1 million units per day, making for a total of more than 4 million units per day during peak season.

Earlier this summer, the company also expanded operations at its Customer Experience Center in Fishkill, NY, adding automated receiving, multi-level pick modules, enhanced returns processing capabilities, additional residual shuttles, new automated storage retrieval systems, and more.

Representatives from the cities of Longview and Tyler, Texas, the state of Texas, and the Texas House of Representatives joined Gap Inc. for a ribbon-cutting celebration this morning along with other local community and business leaders.

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