HomeCALZEDONIA PUTS SUSTAINABILITY FIRST WITH ITS NEW ECO DENIM...

CALZEDONIA PUTS SUSTAINABILITY FIRST WITH ITS NEW ECO DENIM LEGGING FEATURING LYCRA® DUALFX® ECOMADE TECHNOLOGY

CALZEDONIA PUTS SUSTAINABILITY FIRST WITH ITS NEW ECO DENIM LEGGING FEATURING LYCRA® DUALFX® ECOMADE TECHNOLOGYUltra-slim fitting, super comfortable and sustainably produced denim are key expectations that today’s European consumers value when it comes to their denim. Calzedonia, one of our leading European hosiery and swim customers, is now launching a new denim legging that includes both LYCRA® EcoMade and LYCRA® T400® EcoMade fibers to address these consumer needs.

The on-trend slim fit denim leggings will offer Calzedonia customers great fit and comfort, as well as excellent stretch and recovery with the addition of LYCRA® dualFX® technology. This means that the leggings will move with the body without bagging or sagging in key areas, such as at the knees. An additional benefit of LYCRA® dualFX® technology is the proven durability it brings to garments. Wash after wash, LYCRA® dualFX® technology will help the denim leggings to maintain their shape.

Additionally, LYCRA® dualFX® technology used in Calzedonia’s new Eco Denim legging features EcoMade fiber, adding sustainability credentials to the garment. This includes LYCRA® EcoMade fiber, which is developed by diverting pre-consumer waste from landfills and putting it back into production, and LYCRA® T400® EcoMade, which is constructed from a combination of post-consumer recycled PET and plant-based materials.

“We listen to what our customers want and we know that they have an appetite for comfort, reliability, durability and do not want their fashion to cause harm to the environment. Now, especially with the way lifestyles have had to change so dramatically, we are proud to bring this new eco-conscious, smart-comfort product to the market. It once again underpins Calzedonia’s commitment to bringing added value and quality fabrics to our customers,” said Chiara Zambonini, Head of Style Leggings Department, Calzedonia.

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