Indo Count Industries Limited, a corporate leader in home textiles manufacturing, and Shreeram Cotton Industries, a premier ginning unit and ICS based in Gujarat known for producing premium Sankar-6 cotton, have taken a significant step forward in sustainable agriculture by signing a Memorandum of Understanding (MoU) to launch the Regenagri Cotton Project.
This collaboration brings together two companies committed to transforming agricultural practices with a focus on sustainability and resilience. The Regenagri project aims to empower farmers by providing them with the knowledge and tools needed to thrive in an evolving agricultural landscape, ensuring that farming systems work harmoniously with nature while maintaining economic viability.
Regenagri, short for Regenerative Agriculture, encompasses holistic farming systems designed to enhance ecosystem biodiversity, improve soil health, and boost water and air quality. By uniting the expertise and resources of Indo Count Industries and Shreeram Cotton Industries, the project aspires to drive positive change across the agricultural sector, fostering community well-being alongside environmental sustainability.
“We are thrilled to announce this partnership by signing the MOU,” said Mr. K K Lalpuria, CEO & Executive Director of Indo Count Industries Limited. “Regenagri underscores our shared commitment to advancing sustainable agriculture practices that benefit both farmers and the environment.”
Mr. Natubhai Panchani, Partner of Shreeram Cotton Industries, added, “We believe that by working together, we can achieve significant progress towards building a more sustainable future for agriculture. The Regenagri project will leverage the strengths of both organizations to develop scalable solutions that can be implemented across diverse agricultural regions.”
By fostering collaboration and innovation, the Regenagri Cotton Project aims to serve as a model for industry-wide transformation towards regenerative practices. This partnership marks a significant milestone in the journey towards a more sustainable and resilient agricultural future.
About Indo Count Industries Limited
Indo Count Industries Ltd (ICIL) is the largest Global Home Textile bed linen manufacturer with 30+ years of growth, it continues to shape the Textile Industry landscape. Mr. Anil Kumar Jain, Founder &; Executive Chairman, was ranked 10th amongst India’s Best Top 100 CEO’s 2017 by Business Today. Under his leadership, the company has focused on some of the world’s finest Fashion, Institutional and Utility bedding & sheets and has built significant presence across the globe.
Over the years, the Company has successfully carved out a niche for itself and has become a total bedding solution provider. The company’s current annual capacity is 153 million metres. Its extensive product portfolio is dedicated to curating all-encompassing sleep experiences. Renowned for commitment to innovation, it focuses on delivering ultimate comfort to consumers through high-quality, luxurious bedding solutions manufactured at its state-of-the-art facilities in Kolhapur, Maharashtra, and Bhilad, Gujarat. The company has global reach with office cum showrooms cum distribution centers in Newyork(USA), Manchester(UK), and Dubai (UAE). The company services omnichannel and has a strong e-commerce business in the USA, UK, UAE, and India. Domestic brands Boutique Living and Layers are well accepted by aspiring consumers in India.
With the state of art of operations, the company continuously invest into sustainable initiatives right from farm to fiber to fabric to fashion to foreign. Going forward it intends to invest in renewable energy, conservation of water, and optimise the use of resources thereby reducing the carbon footprint and moving towards circularity. The Company has recently acquired the US Premium National brand “WAMSUTTA” – an Industry-leading home fashion brand that has delighted generations of consumers with luxurious beds, baths, and other home fashion products. Renowned for its exceptional quality and a brand legacy dating back to 1846, WAMSUTTA is poised for substantial growth in international markets under Indo Count’s leadership. This brand acquisition elevates the Company’s overall product positioning to the premium and branded segments. Leading Credit Rating Agencies CARE and ICRA have rated the Company’s Long Term Banking facilities as AA- (Double A minus; Outlook Stable) and Short-Term Bank Facilities as A1+ (A One plus) respectively.
